Green Mountain Coffee Reports 26.8 Percent Quarterly Net Sales Gain; Keurig Drives Growth
Looks like those little k-cups are really helping to drive the bottom line at Green Mountain Coffee and other roasters. With sales up 26.7 percent over last year at Green Mountain Coffee, we would imagine some more k-cup varieties from them are right around the corner.
Dollar sales growth was strongest in the office coffee service channel, contributing a third of the sales increase. Office coffee pounds were up 26.7 percent over the prior year. The high growth in this channel was due to strong K-Cup® sales, driven by increased penetration of the Keurig® B100 brewers in small offices, by the introduction of "Extra Bold" K-Cups, and by the continued success of tea in K-Cups.
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Posted by Jay Brewer at February 18, 2006 7:50 AM