May 4, 2010

Starbucks VIA Heads to US Grocery Stores Nationwide


Starbucks VIA instant coffee is heading to a grocery store near you in over 37,000 retail locations including Target, Costco (Nasdaq: COST), Wal-Mart (NYSE: WMT), Safeway, and even CVS stores this June. It's really no surprise that VIA heads to the place it should have started at. We've never been a huge fan of VIA in a Starbucks, because if we're in a Starbucks we're not thinking about instant coffee.

VIA is however a great alternative to some of the other instant coffees we've tried (read our review of the VIA instant coffee mug here). We think the larger exposure to grocery patrons everywhere should give VIA a big shot in the sales arm, as our observations is VIA doesn't sell that well in a Starbucks retail locations.


Read More in: Portable Single Serve Coffee | Starbucks Single Serve Coffee

Share this Article with others: social bookmarking

Related Articles:

Came straight to this page? Visit Single Serve Coffee for all the latest news.

Posted by Jay Brewer at May 4, 2010 7:55 AM

Recent Comments
Post a comment

Remember personal info?

Please enter the letter "l" in the field below:
Please press Post only once. Submission of comments takes up to 20 seconds because of Spam Filtering.
Join the Mailing List Mailing List
Enter your Email

Subscribe - RSS

facebook_badge.jpg twitter_badge.jpg

Recent Reviews
Recent Comments
marlene knapp: I really like my keurig read more
Genie Finley: Please let me know if this Mini Brewer comes in read more
JEAN CAMEAU: I need the brew head for nespresso type C read more
ao: These look like a great way to go. I've been read more
Jim: I am looking to bay BonJour 7025-42 Caffe Froth Turbo read more
SSC Forums


This weblog is licensed under a Creative Commons License.

Visit our other properties at!

All items Copyright © 1999-2015 Blogpire Productions. Please read our Disclaimer and Privacy Policy