Meet the Keurig Brewed Seal
Given the amount of after market K-Cups being produced by other coffee roasters besides Green Mountains stable of coffee roaster, and the fact that all of them are unlicensed and untested it's no surprised Keurig has decided to create a Keurig Brewed seal of approval. Soon all Keurig authorized packaging will feature the Keurig Brewed seal.
What does it mean? It will mean when you see it, you can trust you're getting the quality, taste and safety you've come to expect in every cup-every time, without exception. Shoffee.com makes some great points on the safety factor.
Keurig tests and ensures the K-Cups you put into your Keurig brewer will work and also not create issues. Non-licensed K-Cups don't have to be put through these rigorous tests and quality. So given the Keurig Brewed seal is just starting to roll out - look for it if you want first party genuine K-Cups you can trust.
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Posted by Jay Brewer at September 12, 2012 7:28 AM
I’m not so sure about the rigorous tests and quality. I can’t tell you how many K-Cups I’ve had blow a lid on me. I have old crusted coffee grounds all over in that machine that you can’t get out. Who knows, maybe I’ll bring the machine back out of retirement now that I can get coffee from other sources than Green Mountain.