January 29, 2014

Keurig 2.0 - Home Brewing System to Brew a Single Cup and a Carafe of Coffee Using Keurig Brand Packs

Keurig20 brewer carafe single cup

Green Mountain Coffee Roasters and Keurig brewing technology, today detailed its new K-Carafe capability for its Keurig 2.0 Brewing System, available for sale in Fall 2014. Keurig 2.0 brewers will be the first system to brew both one cup using a single serve pack and a carafe of coffee using the new Keurig K-Carafe pack. We've anxiously been waiting to see if the Keurig 2.0 would be able to use VUE and K-Cup packs, but it looks like being able to meet the needs of a large pot of coffee is what Keurig 2.0 is all about. 

'Both current Keurig brewer owners and non-owners told us the brewer functionality they wanted most was the ability to brew both a single serving and a pot of coffee from one system with Keurig speed, convenience and brand choice. Our next generation Keurig 2.0 brewers will do just that,' said Brian P. Kelley, President and CEO of GMCR.

Brew one or carafe keurig 20

The Keurig 2.0 brewing system will give consumers a perfect, consistent cup of high quality coffee at the touch of a button, whether they choose to brew a single serving, or choose to brew a carafe with our K-Carafe pack.

A number of GMCR's Keurig family of beverage brands, including partner varieties, will be available in the K-Carafe pack format upon introduction of the new Keurig 2.0 system, with additional brands and beverages to be added over time. K-Carafe packs will brew 28 ounces of coffee into a specially designed Keurig carafe. K-Carafe packs will only operate in new Keurig 2.0 brewers, which will use proprietary interactive capabilities to identify the Keurig pack that is inserted and to brew that pack optimally every time.

Keurig brew pack next gen keurig

There's a full video showing the Keurig 2.0 brewer in action with K-Carafe packs and also the interface of the touchscreen display.

There you have it. The new Keurig 2.0 brewer will use we imagine RFID chips used in the commercial VUE brewers to ensure there will be no aftermarket Keurig K-Carafe packs. Given the brewer will brew 28 ounces of coffee from a K-Carafe pack we imagine that's really only 3.5 cups of coffee as we typically drink an 8 oz cup of coffee from our K-Cup brewer. We'll let you know more as we find out pricing on the brewer and the K-Carafe packs. We imagine the pricing for the K-Carafe packs will be in the $1.50 to $2.00 each range given how many cups of coffee the K-Carafe makes.

Update: We've been looking through various older stories on Keurig 2.0 and had several conversations with industry people. The Keurig K-Cups that are Keurig brewed will only work in the Keurig 2.0 system in the Fall. All aftermarket K-Cup packs will not work if they are not licensed by Keurig. The older K-Cup brewers will use the new K-cups but there is some identification method in the Keurig 2.0 brewer that makes it so it won't brew non-licensed K-Cups and the RFID chip detection is K-Carafe only. Also the Keurig 2.0 is supposed to brew VUE Packs as well according to many sources.


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Posted by Jay Brewer at January 29, 2014 8:34 AM

Recent Comments

We got a 2.0 at the office this week. we've already figured out how to hack it and can still use our refillable kups. all you need to do is peel the foil off one of the k-cups that came with the 2.0 (carefully!) and use a single piece of tape to affix this lid to your refillable, or your 'pre 2.0' k-cups

Posted by: Nancy at November 7, 2014 12:53 PM

We just got the Kuerig 2.0 at work and were so excited until we found out we couldn't use anything but the Keurig pods in it. So it just sits there. I think this is what you call a monopoly on coffee. Oh well ,guess we will go back to our old stand by pot! Good job Kuerig, you just lost several customers. I don't use anyone's pods because they are too strong for me and I liked the option I have with the one I have at home to be able to use the filter you can put your own coffee in.

Posted by: Lynda Ables at November 1, 2014 9:48 PM

Hope the new 2.0 machine does not have the troubles that the old ones did.

Posted by: Gary at August 16, 2014 5:24 PM

If I can't brew my own ground coffee for the carafe or single serve options, I don't want this machine. I understand why Keurig is trying to stop 3rd party manufacturers, but this is crazy. By killing off other options and alternatives, they will eventually kill off their machine. The best part of the K-Cup and Vue machines is that I can buy so many varieties -and- use special filters to brew my own coffee. I guess Keurig's business model is making money off their pods rather than their machines. Good luck, I don't see many people running to the store for this machine. It's cheaper to just buy a $5 12 cup drip machine at my store if I have to have an entire pot of coffee.

Posted by: Shawn at February 24, 2014 6:14 PM

Maybe they will be able to fit enough coffee in the new K-Carafe pack to finally be able to make a solid 8oz cup.

Posted by: AO at February 3, 2014 8:24 AM
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