December 23, 2014

Corporate Essentials and Shoffee.com Offer Keurig Compatible RealCups in 2015

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The RealCup brand is going to grow really big in 2015, and part of it is making more and more partnerships happen. Also RealCups will be compatible moving forward with all Keurig K-Cup brewers including 2.0. Beginning in January, Corporate Essentials will be expanding its offering to include more than 60 different products from the RealCup portfolio. This includes Martinson coffees, cocoas and cappuccinos, Tim Hortons coffee, Marley Coffee, Higgins & Burke teas and Brown Gold coffees.

Corporate Essentials will offer new and existing clients the RC400 RealCup brewer from Mother Parkers. The dependable, commercial grade office brewer delivers maximum flexibility and performance with both a water reservoir AND plumbed-in capabilities, as well as brew sizes from 4–16 oz. Beginning in 2015, coffee brands in the RealCup portfolio will be available in the more environmentally friendly EcoCup format, which makes it easy for users to dissemble the capsule components for recycling.

Corporate Essentials also reaches beyond their extensive client list in the OCS Channel, with more than 50,000 individual online shoppers in the U.S. who have connected with the company’s at-home ordering website at Shoffee.com. Individual buyers will have the opportunity to purchase RealCup brand offerings with more than 60 SKUs soon to be available for on-line purchase.

This means that Corporate Essentials is essentially shedding any ties to Keurig Green Mountain, and will be using RealCup and their coffees and brewers exclusively next year. Pretty exciting times in the single serve coffee world, and we can’t wait to check out all the coffee offerings that will grow out of these partnerships and brewers as well.

More at Corporate Essentials Offers Keurig Compatible RealCups

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Posted by Jay Brewer at December 23, 2014 7:41 AM
Recent Comments

All RealCups moving forward will work in Keurig 2.0 machines. We're not sure they ever had any ties to Keurig Green Mountain but retailers often have agreements with them that are exclusive or limiting the retailer on what coffees or K-Cups they can carry.


Posted by: Jay Brewer at December 29, 2014 8:57 AM

I don't understand what's happening. RealCups are going to be 2.0 compatible but they'll be shedding ties with Keurig?


Posted by: Dan at December 29, 2014 12:27 AM
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