October 31, 2005
The Macon Telegraph has a pretty good article on Tassimo, coffee pods, and fast food coffee. Now, we don't like to throw single serve coffee under the fast food bus, but the fact that fast food places are upgrading their coffee to be single brewed (like Dunkin Donuts and BK) makes me appreciate how much everyone on the go wants a perfect single cup of coffee.
The Tassimo machine aims to tap into that trend, along with the boom in demand for specialty coffees and teas. It promises coffeehouse-style beverages at home, on demand, in less than a minute. Buyers will be able to brew a variety of coffee and other hot beverages, including espresso, cappuccino and hot chocolate, with all except the Twinings tea coming from Kraft brands. The company rolled out the machine with its upscale Gevalia coffee line but plans to add Maxwell House Cafe Collection coffees, with 100 percent arabica coffee and espresso, in November.
Last fall, several coffee producers introduced pod-based machines that brewed a cup at a time, no measuring of grounds or water required. So far just one type of coffee made for the machines has cracked the Top 25 in ground coffee sales, with less than a half-percent of the market. Sales of other manufacturers' machines have been a bit slower than expected, says Howard Friedman of Tassimo. But the company is forging ahead with its product introduction because it believes that Americans are poised to accept on-demand machines, as Europeans have, says Lorraine Hansen, vice president of the company's North American division.
We're not surprised that just one machine has cracked the top 25 coffee machines. The word is just getting out after this past year's slow rise of the single serve coffee beverage. What we do know if more people see their coffee produced in a single serve coffee fashion then they'll expect to have the same great coffee at home.
At Macon Telegraph
October 26, 2005
Don't kid yourselves. The better quality water you use in making a cup of single serve coffee will make all the difference. We have recently been testing out this theory with both the Nespresso C90 Essenza and the Keurig B60. The difference in single serve coffee taste and quality when using filtered water is amazingly better.
When we visited Green Mountain in August, we had a very heart to heart talk with the master roaster about how much we put into using filtered or spring water when brewing and testing the coffees here at Single Serve Coffee.com. We're lucky enough to have both filtered water on the fridge, and filtered water at our sink using an instant hot/cold dispenser.
We recommend using filtered water however you can get it. The difference in taste is very noticeable and also using filtered water will prevent less build up and need to descale your single serve coffee machine. The last thing you want to have in the morning is a cup of somewhat chlorinated coffee from coffee pods, k-cup, or coffee capsules you spent a good amount of money on.
Continue reading: "Better Water = Better Single Serve Coffee"
October 17, 2005
Yesterday the Single Serve Coffee staff ventured out to our local Williams Sonoma to witness the demo of the new Keurig B60 Special Edition and to also see the Nespresso Essenza in a store environment. The Keurig B60 was right at the front counter where you check out and where the sales people can hand you a K-Cup or two so you can try out single serve coffee for yourself.
We were pleasantly surprised to be able to watch a potential customer ramble on with the sales person about buying a single serve coffee machine. All he wanted was confirmation that it would make great coffee, and that he could get the coffee somewhere, and he was right in thinking making an entire pot most of the time for just himself was a total waste. We can't say the sales person was all that knowledgeable of the selling points of a single serve coffee machine, but this guy had figured it out.
He popped in the K-Cup handed to him from over the counter, opened up the machine, said how amazing it was, and then brewed a cup. He quietly asked for cream and sugar and then proceeded to wander around the store trying to convince himself to just get the damn machine.
Now you might be surprised to know the staff of single serve coffee didn't interfere with the potential customer. It's not in our nature when out in the wilds of the coffee world to mess with evolution. We like to see people naturally evolve into single serve coffee drinkers. And we have to say - this was one of our better sitings. The evolution of coffee drinkers is happening. Just go to a store and see it in person. It's simply wonderful.
October 3, 2005
It's finally happened! Tassimo is available for order on Tassimo.com. We reviewed the Tassimo earlier this year and really enjoyed it.
Update: You can now order Tassimo at Amazon.com.
"The Tassimo™ machine is a one-cup system that works with exclusive Tassimo DISCS (T-DISCS), a truly unique system that makes a wide variety of hot beverages incredibly quick and easy. You won’t find this technology anywhere else.Each T-DISC features a special barcode with unique information to tell the machine the size of the drink, the amount of water required, its optimal temperature, and how long to brew it. All the brewing happens inside the T-DISC, keeping the machine clean and ready to use.All you have to do is insert a T-DISC and press a button."
At Tassimodirect.com - Shop - Buy Tassimo Machine
With gas prices rising and Starbucks coffee not getting any cheaper it's not a surprise people are cutting back. I used to indulge my coffee cravings at Pete's Coffee in Harvard Square now and again, but I too wait to come home and fire up the single serve coffee brewer and have a cup at 1/4 of the cost.
Update: The impossible has happened. Starbucks will release Tassimo T Discs in 4 different Starbucks blends. The new coffee blends for Tassimo will be available in December 2007. Read the entire article here.
"Robert Woolf, A 29-year-old ad writer in Parsippany, N.J., spends $40 a week on Starbucks lattes. Gas prices are climbing, though, and his salary isn't, so he's cutting back. Still, Woolf won't be turning to Maxwell House or Folgers for his fix. "I don't know anyone outside my Dad's Lions Club who drinks that stuff.""
So it's no wonder the companies like Kraft, Sara Lee, and others want to capture those dollars. With Tassimo, Senseo, Keurig, and others competing for those dollars I think once again we'll all benefit. Just last month we reviewed the new Krups, Nespresso, Tassimo, and there are now 2 new Keurigs. All of them want to sell us a 25-50 cent cup of perfect coffee for the home.
Continue reading: "Wooing The Starbucks Crowd with Single Serve Coffee"
September 22, 2005
Umm....wow. Just when you think Senseo isn't the "world" leader in single serve coffee machines - you go and read something like this. Senseo is perhaps a little more popular in Europe, but it has also made a big splash here in the US. With 10 million Senseo single serve machines world wide, it's no wonder we are seeing more and more coffee pods and competition to this rather large and growing market we call Single Serve Coffee.
"Reaching ten million in sales just four years after the launch is great news," said Andrea Ragnetti, CMO, "and is proof that products that have been created in line with our brand positioning of 'sense and simplicity' - easy to experience, designed around the user and advanced - are what consumers want. The launch of the SENSEO was a response to the changing lives of our customers, who are finding their lives busier than ever. With the SENSEO they are guaranteed a perfect freshly brewed cup of coffee at the touch of a button with greater ease and convenience than more traditional methods, produced by a machine that looks sleek and modern."
At boerse.de Börse
September 15, 2005
Kraft Foods is getting behind new product ideas to fuel growth, and center stage for Fall 2005 is Tassimo. We reviewed Tassimo last month and have to say - it's quite good. As these large companies start to roll out more and more products in the Single Serve Coffee category, they are going to have to make them great.
Update: You can now order Tassimo at Amazon.com.
Last year we saw the release of the first Home Cafe products and they were not so good. The new Krups Home Cafe is a a much better machine. If these new machines and offerings are to compete - they have to be good right away. It's nice to see Kraft Foods get it right out of the gate with Tassimo.
At Kraft Foods and Tassimo
Update 12/07/2005: Read our full review of the Tassimo from Single Serve coffee.com
September 9, 2005
For hundreds of years, if someone ordered a cup of coffee, there was no question about what kind. Now, many Americans prefer their coffee decaffeinated. The ability to make that choice comes from the work of Ludwig Roselius, a coffee merchant in Bremen, Germany. In the early part of the last century, he developed a process that removed 97 percent of the caffeine from coffee beans, without altering their taste. He described the new coffee as "sans caffeine," which he shortened to "Sanka." Today, there's not only a decision to make about regular and decaf, but latte, cappuccino and espresso. Specialty coffee shops are increasingly popular. There are about 7,000 of them, selling $2 billion worth of coffee a year.
Thanks to Steven Johnson for sending this in!
At U.S. Newswire
September 2, 2005
We're pleased to announce Leah Stapleton has won the Bunn My Cafe single serve coffee brewer from CoffeeWhiz.com.
From Jim Evans at CoffeeWhiz.com:
"On behalf of myself and the staff here at CoffeeWhiz.com I would like to congratulate this month's mailing list winner Leah Stapleton. Please keep us in mind for all your coffee POD needs."
From our winner Leah Stapleton about Single Serve Coffee.com:
"I particularly like the coffee pod reviews, so I know what types of pods to try next, as well as the machine reviews. The forums are coming along well, too. Thanks for such an interesting site."
All mailing list members subscribed are eligible each month for the mailing list prize. As long as you continue to receive the mailings at the time of the giveaway you might win! We will be giving away more items this Fall, so remember to sign up.
August 29, 2005
Like we didn't know a perfect cup of coffee didn't produce some key benefits (including piece of mind). :-)
"When the Ink Spots sang "I love the java jive and it loves me" in 1940, they could not have known how right they were. Coffee not only helps clear the mind and perk up the energy, it also provides more healthful antioxidants than any other food or beverage in the American diet, according to a study released Sunday."
At Yahoo! News