Tassimo is at it again with a rather interesting and unique piece of marketing here in the US. Bob's Big Break is a set of webisodes promoting the Tassimo Hot Beverage System. The humorous series follows the misadventures of Bob, the guy in the office who has appointed himself in charge of special projects that have little to do with actual work. Each episode gives viewers the chance to determine Bob's future at the office and also to submit their own stories of "Bob-like" characters in their own work places. The winning viewer submission will be filmed as the next "Bobisode." The series can be viewed at www.whohiredbob.com and via targeted Google placements.
We hope this leads to a real spot on The Office for Tassimo. Imagine Dwight and Michael having an espresso show down? One thing we noticed was how the webisodes and site try to make it the point that Tassimo is not really for the "office" per se, but is a home machine. We think the concept of the webisodes being so "Office" like, had to override the fact the Tassimo is truly a home hot beverage system.
A few more new videos (all in French, of course) of the new Bosch Tassimo machine. These videos showcase some of the new buttons and lights of the Bosch Tassimo.
The first video is a promotional clip from the Bosch Project Director where he describes how the machine is sleeker, how it'll be available in 4 colors which he describes in English (still can't figure out why he doesn't just say "rouge" "noir" and "argenté" instead of black, red & silver), he goes over some of the new features such as the lights for water refil & descaling. He also notes how the new machine will be available on France retail shelves in April 2008. He noted the goal of the project was to introduce a new Tassimo which was much more modernized & design-oriented to fit into contemporary settings/decor. I'm guessing that's why they decided to get rid of the see-through window on the top of the T-Disc chamber... because they thought it wasn't "sleek enough" or perhaps detracted from the machine's overall design?? You also get a good view of what size mugs/cups can fit on the cup stand.
SH from Canada is at it again with even more interesting thoughts on the new Tassimo designed and created by Bosch. He's noticed a Flickr gallery of photos taken by one of the bloggers at the Tassimo Bosch brunch event.
From SH: Notice anything missing? No water run-off spout! Unless the spout has been moved further below so that it's covered by the cup stand, I'll take a wild guess that maybe this new Tassimo no longer leaks water. Remember, this is all just pure speculation on my behalf. Also interesting, water reservoir is the width of the machine (explains how they made it 2L) and it appears there's holes integrated into the lid so that you can fill water while the lid is still on.
We've yet to officially review the Starbucks Caffè Verona T Discs for Tassimo, but you can read our earlier reviews here and here of two other Starbucks T Discs. Like the other coffees we've had from Starbucks for Tassimo - the Verona T Discs produce excellent coffee. These also come packed in - 2 - 12 count boxes for just $19.99.
These T Discs will work in the Tassimo TA1400 and TA1200 hot beverage systems.
We've got a couple of videos for you appearing on YouTube about the Tassimo Bosch single serve coffee maker. We're not sure how informative either of these videos are, but they do give you a great impression for how much the french do love their Tassimo coffee, espresso, and hot beverages.
The first video is more polished and definitely a promo. The second video is a slideshow of the different bloggers or press that attended the unveiling event in Paris.
SH from Canada has written in and provided a rather extensive translation of the new Tassimo designed by Bosch web site in France. The Bosch's France-based Tassimo website is now LIVE. It also appears no other Bosch Tassimo websites are online yet, and there's lots of juicy tidbits of the Bosch Tassimo features below.
Here's what SH had to say with a translation of the site from French to English:
We've got what we believe is the first picture of the Bosch designed Tassimo single serve coffee maker. Now we can't be sure this picture is the final production model, but we hope it is. This picture shows a slimmer design for the Tassmo single serve coffee and hot beverage system. We've always loved Bosch designs, so it's not surprising they took a step in a new design direction with the Tassimo. Apparently the machine is also much quieter. We'll provide more details as we find out about the Bosch designed Tassimo single serve coffee maker.
On a recent episode of Friday Night Lights, "There Goes the Neighborhood", Tassimo has some pretty prominent placement. We had no idea how hard it was to please the coach, and get him a perfect cup of coffee all in the same day. The Tassimo is brought into "play" by the coach's wife and sister, and in a fury of dialog - the coach declares, "That's a better cup of coffee." We're glad with Superbowl season upon us, football fans all over the nation may switch to Tassimo, and make a better cup of coffee for all those Superbowl parties.
If you haven't seen Friday Night Lights, we recommend it highly. It's one of the best shows on network TV, and we think even better than the movie it's based on.
The Starbucks House Blend coffee T Discs are supposed to taste just like the Starbucks House Blend coffee you'd make in your drip coffee maker or pick up at Starbucks. How good is it? Is it even close to being as good as coffee at Starbucks or coffee produced in a drip coffee maker?
Thomas Davie: I'll always have 2 cups n the morning at home read more Heather: I've used my frother for a few years now with read more Joe Bacon: Jay, I bought the VertuoLine and Aeroccino yesterday based on read more Todd E.: It's nice to see a green option in K-Cups. read more Thomas Davie: Have been drinking this interchangeably with Gastown Grind for about read more